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Human Factors in Traffic Safety, 3rd edition

Posted on Tuesday October 27th, 2015

The Center is pleased to announce the publication of the Third Edition of  Human Factors in Traffic Safety, a book which introduces the reader to the behavior of the road user as well as the role these behaviors ...

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Peer pressure a lifesaver?

Posted on Friday August 22nd, 2014

A great article in the New York Times about social norms and changing behavior. The article states, “Historically, health officials have tried to inform, or sometimes, scare people into adopting a healthy ...

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