Parenting Montana
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ParentingMontana.org

ParentingMontana.org strengthens social and emotional skills of parents and their children contributing to healthy, successful lives and reductions in risky behaviors.

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Projects

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  • All
  • Child Wellbeing
  • Mental, Emotional, and Behavioral Health
  • Problem Gambling
  • Social Norms Marketing
  • Substance Misuse
  • Traffic Safety
  • Violence

Positive Community Norms Project to Reduce Child Maltreatment in Wisconsin

The Center for Health and Safety Culture worked in partnership with the Wisconsin Children’s Trust Fund and Child Abuse Prevention Fund to reduce child maltreatment in Wisconsin through the utilization of the Positive Community Norms framework. Specifically, the group developed context and system linkages at the community and state levels that increased safe, stable, nurturing […]

Impaired Driving Prevention Project: 2003-2005

For this project, MOST of Us created a series of locally-tailored radio public service announcements in which law enforcement officers delivered strong, positive messages to discourage impaired driving. Sheriffs, police and highway patrol officers from around Montana recorded messages which played on the radio stations in their local communities during the National Highway Traffic Safety […]

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Beverage Consumption Pilot Study: 2001-2002

MOST of Us partnered with the Montana Team Nutrition Program to pilot test a survey instrument for the development of a social norms marketing approach to promote healthful beverage consumption among middle school youth in Montana schools. The project sought to assess actual versus perceived behaviors concerning beverage consumption among the target audience, and begin […]

Methamphetamine Education and Prevention Project: 2004-2005Montana

The goal of this project was to develop curriculum resources for middle and high school teachers and community youth groups about methamphetamine. MOST of Us developed two interactive, innovative classroom presentations that take a different approach to educating youth about the dangers of methamphetamine use and production. The first curriculum program challenges students to make […]

Supporting Impaired Driving Prevention with Citizens and Law Enforcement: 2005-2007

Links National Highway Traffic Safety Administration For this project, MOST of Us is pioneering the use of the social norms approach to build public and legislative support for impaired driving prevention strategies. This model of “social norms advocacy” will be tested in high-risk impaired driving states, beginning with Montana. The project began with the administration […]

Sharing the Road with CMVs: 2005-2006

Links Montana Department of Transportation Montana Highway Patrol To reduce the number of crashes involving commercial motor vehicles (CMVs) and passenger vehicles, particularly those caused by young passenger vehicle drivers, MOST of Us will implement strategies to train drivers ages 20 and younger to operate passenger vehicles safely around CMVs. The project will begin with […]

Occupant Protection Statewide Technical Assistance: 2003-2004

Links Montana Department of Transportation Healthy Mothers, Healthy Babies – Montana Coalition National SAFE KIDS Campaign MOST of Us delivered strategic technical assistance to the 16 Safe Kids / Safe Communities (SKSC) Coalitions across Montana on occupant protection promotion projects. MOST of Us provided the coalitions with media messages, marketing strategies, prevention activities and evaluation […]

Occupant Protection Promotion Project: 2003-2005

For this project, MOST of Us created a series of locally-tailored radio public service announcements in which law enforcement officers delivered strong, positive messages to promote seatbelt use. Sheriffs, police and highway patrol officers from around Montana recorded messages which played on the radio stations in their local communities during the National Highway Traffic Safety […]

MOST of Us® Wear Seatbelts Campaign: 2002-2003

Links Montana Department of Transportation Healthy Mothers, Healthy Babies Montana Safe Kids, Safe Communities National SAFE KIDS Campaign The MOST of Us Wear Seatbelts Campaign was the first statewide campaign use of the social norms approach to increase seatbelt use. Designed to increase the number of 18- to 80-year-old Montanans who wear their seatbelts, the […]

Montana Rules Traffic Safety Game: 2002-2005

“Montana Rules” is an interactive game that prepares teens and adults for the Montana driver’s license exam. Designed as a “game show” style quiz with four levels of difficulty, Montana Rules is educational and engaging, with fun sounds and charming animation that keep players involved and interested. Originally created on CD-ROM, in 2005 MOST of […]

Impaired Driving Prevention 2004-2005

Deliver strategic technical assistance and training (including local radio PSA creation and media advocacy) to help Montana’s Safe Kids Safe Communities (SKSC) Coordinators to work more effectively with their local law enforcement groups on th two 2004-2005 national impaired driving mobilizations. As part of this project MOST of Us created radio public service announcements featuring […]

High-Intensity Social Norms Safety Belt Campaign for Teens: 2005-2007

Links National Highway Traffic Safety Administration MOST of Us has designed a survey and controlled intervention to test whether the social norms approach can effectively and efficiently increase safety belt use among teens. This pilot project is currently being carried out in two intervention and two control high schools in a major metropolitan area. The […]

The Role of Research in the Developement of Effective Strategies

We develop strategies that transform culture to improve health and safety in organizations and communities. The development of these strategies is based on scientific research to ensure they are valid and effective.

Given the diversity of communities, there are rarely existing solutions that fit the unique culture of a community. Instead, efforts to improve health and safety in a community need to begin with research to understand the local culture and analyze its effect on behavior.

Our research is designed in partnership with the communities we serve to ensure we are addressing the social issues that are most important to them. Such partnerships ensure that the strategies we propose from this research are relevant and supported by these communities.