Recognizing that many youth drastically misperceive the prevalence of risky behaviors among their peers and the significant role the media can play in creating these misperceptions, The Center for Health and Safety Culture worked in partnership with the Montana Office of Public Instruction to integrate normative clarification into media literacy curriculum.  The Center created a toolkit to assist Montana teachers in discussing how students perceive a variety of health-related issues, including tobacco, alcohol, and other drug use, bullying and violence, body image, mental health, safety behaviors (ex. wearing a seat belt), and exercise.  In addition to the toolkit, training and technical assistance were provided.

Sponsor: Montana Office of Public Instruction
Start Date: 10/01/10
End Date: 06/15/11
PI: Linkenbach