Professor Nicholas Ward (F. Erg. S) obtained his Ph.D. in Applied Psychology (Human Factors) from Queen’s University (Canada). He is currently a Professor of Industrial and Management Systems Engineering and Director of the Center for Health and Safety Culture at Montana State University. This center focuses on transforming culture across the social ecology to sustain community health and safety, including substance misuse, child wellbeing, and traffic safety. This is achieved through the engagement of community stakeholders to create a safe system comprised of multi-level strategies integrated across the local social ecology. In some cases, this requires stakeholder training and cultural transformation to enable and support effective community stakeholder coalitions.
In the case of traffic safety, Professor Ward has applied this approach to the inequity of fatal crashes and high-risk road behaviors (e.g., speeding, impaired driving, seat-belt compliance) between rural and urban communities. Such research has involved collaboration amongst multiple disciplines (e.g., psychology, sociology, political science and engineering), including partnerships with prestigious universities including Yale University, University of Iowa, and Queensland University of Technology.
Professor Ward is an original member of the Transportation Research Board (TRB) Subcommittee on Roadway Safety Culture, co-author of the National Toward Zero Death strategy, and a recognized international leader for the advancement of traffic safety culture as the foundation for creating safe systems. He has been the Principle Investigator (PI) for research projects totally more than $15 million and has published 70 refereed journal articles and book chapters. He is currently lead editor and co-author for an international book on the theory, measurement, and application of traffic safety culture.