Updated on Fri October 4th, 2019
The Center for Health and Safety Culture is providing guidance to support the Nevada Department of Transportation (DOT) Safety Working Group tasked with examining their DOT's culture and implementing strategies to improve worker safety. See Full Project »
Updated on Fri October 4th, 2019
The Center is supporting a project led by WTI's Small Urban and Rural Livability Center exploring the shared values, attitudes, and beliefs of motorized and non-motorized users. While our roads are designed for multi-use by drivers, bicyclists, and pedestrians (as well as others), crashes between vehicles and non-motorized users typically result in serious injuries or fatalities... See Full Project »
Updated on Fri October 4th, 2019
The Center is supporting a larger project led by NCJFCJ to provide resources to a variety of stakeholders about the complex issue of custody and domestic violence. The Center and NCJFCJ are interviewing a wide variety of stakeholders to better understand the values and beliefs that promote and inhibit good decision making about custody when families... See Full Project »
Updated on Fri October 4th, 2019
The Center for Health and Safety Culture is supporting the National Center for Rural Road Safety by leading a research project that will adapt current research methodology to understand the nature of the safety and training culture within local and tribal agencies and their relationship to accessibility and utilization of effective training resources. See Full Project »
Updated on Thu January 23rd, 2020
The Center for Health and Safety Culture will continue its efforts in OR to reduce problem gambling by utilizing the 7 Communication Steps of the Positive Culture Framework to lay a foundation for which a communications campaign can be developed. See Full Project »
Updated on Fri October 4th, 2019
The Center for Health and Safety Culture within the Western Transportation Institute at Montana State University seeks to continue the partnership with Clackamas County in their efforts to cultivate a positive transportation safety culture to reduce fatalities and serious injuries among those in the Molalla, OR region and support the update of Clackamas County’s Transportation Safety... See Full Project »
Updated on Fri October 4th, 2019
The Center for Health and Safety Culture assisted with efforts to cultivate a positive, healthy culture among Montana parents to reduce underage drinking. The Center creates resources and provided training for Montana's prevention system to engage parents in evidence-based practices. See Full Project »
Updated on Fri October 4th, 2019
The Center for Health and Safety Culture will support the implementation of Futures Without Violence's (FWV) Quality Improvement Center (QIC) on Domestic Violence in Child Welfare project by supporting the Institutional Analysis process at (2) sites and conducting assessment with (4) sites to support planning for technical assistance to address the FWV "Hearts and Minds" effort.... See Full Project »
Updated on Fri October 4th, 2019
The Center for Health and Safety Culture is working with six regional prevention providers in West Virginia to develop and support implementation of various activities using the Positive Community Norms framework to reduce underage drinking and the misuse of prescription drugs among youth and young adults. This work is performed in collaboration with the state’s Strategic... See Full Project »
Updated on Fri October 4th, 2019
The Center for Health and Safety Culture at Montana State University conducted a comparative case study to better understand law enforcement’s attitudes and beliefs about traffic safety. This research project is a part of the Traffic Safety Culture Transportation Pooled Fund and examined the differences between agencies in two rural and two urban states. The researchers conducted... See Full Project »
Updated on Fri October 4th, 2019
The Center for Health and Safety Culture will design and implement a survey in Bozeman, MT and Fargo, ND to characterize the traffic safety culture of groups defined by a preferred mode of transportation regarding behavior interactions with other modes that can increase conflicts affecting mode safety. Basic analysis will produce individual summary reports of key... See Full Project »
Updated on Tue July 23rd, 2019
The Center is partnering with Community Access, Inc. in their efforts to implement the Pathways to the Future Program in West Virginia as guided by the recently enacted Workforce Innovation and Opportunity Act. Specifically, the Center provides evaluation services to support the implementation and evaluation of efforts being led by Community Access. See Full Project »
Updated on Fri October 4th, 2019
The Idaho Transportation Department and the Center for Health and Safety Culture are engaged in a project to address distracted driving in Idaho. This project seeks to improve traffic safety and reduce injuries and fatal car crashes by utilizing the Positive Culture Framework across the social ecology to transform driving culture. Throughout this multi-year project, the... See Full Project »
Updated on Fri October 4th, 2019
This project is a part of the EU Framework Program Horizon 2020. It is a 36-month effort that brings together expertise in engineering (vehicle safety, road building, traffic system planning) as well as in the sciences of human action (psychology, sociology, anthropology) in order to develop a comprehensive framework of traffic safety culture that is useful... See Full Project »
Updated on Tue July 23rd, 2019
The Center for Health Safety Culture engaged in a research project with the Traffic Safety Culture Pooled Fund to better understand the cultural factors associated with traffic safety citizenship. Road users have an important role in achieving the goal of zero deaths and serious injuries. In Sweden, the origin of the Vision Zero strategy, traffic safety... See Full Project »
Updated on Tue August 28th, 2018
The Center for Health Safety Culture engaged in a research project with the Traffic Safety Culture Pooled Fund to better understand the cultural factors associated with driving under the influence of cannabis. An important risk factor in traffic safety is use of drugs that impair driver perception, decision-making, and skill. Cannabis has been shown to impair... See Full Project »
Updated on Tue July 23rd, 2019
The Center is supporting a project at the Idaho Transportation Department (ITD) to grow a constructive culture. ITD’s core mission is to enhance safety, mobility, and economic development through its transportation activities serving the citizens of Idaho. Towards this end, ITD seeks to provide outstanding customer service to all its customers – both internal and external.... See Full Project »
Updated on Fri October 4th, 2019
The transformation of our national traffic safety culture is recognized as a necessary condition for achieving our nation’s traffic safety goals (reducing injuries and fatalities) including the Toward Zero Deaths vision. However, current research and practices are not sufficient to implement a strategic program for cultural transformation. This project will develop a process and guidelines for... See Full Project »
Updated on Tue July 23rd, 2019
The Center completed a project to provide recommendations and training support to Ohio’s Drug Free Action Alliance (DFAA). The project included reviewing DFAA’s media developed for its “We Are the Majority” campaign and providing recommendations to make the media more effective based on social norms marketing best practices. We provided two one-day trainings (one for adults... See Full Project »
Updated on Tue July 23rd, 2019
The Center for Health and Safety Culture worked with the Alaska Wellness Coalition (a state-wide organization of local coalitions working collectively to improve the health and wellness of all Alaskans) to reduce underage drinking across the state.This aim of this project was to build the capacity of substance abuse coalitions to assess local cultures and ultimately... See Full Project »
Updated on Tue July 23rd, 2019
TEAM for West Virginia Children and the Center for Health and Safety Culture are engaged in a multi-year project supporting efforts to reduce and prevent child maltreatment and promote positive outcomes for children in West Virginia by growing positive parenting norms supporting safe, stable nurturing relationships, creating safe sleeping environments and behaviors, and reducing shaken-baby syndrome.... See Full Project »
Updated on Tue July 23rd, 2019
Recognizing that many youth drastically misperceive the prevalence of risky behaviors among their peers and the significant role the media can play in creating these misperceptions, The Center for Health and Safety Culture worked in partnership with the Montana Office of Public Instruction to integrate normative clarification into media literacy curriculum. The Center created a toolkit... See Full Project »
Updated on Tue July 23rd, 2019
The Center for Health and Safety Culture (Center), in partnership with the Mental Health and Substance Abuse Division of the Wyoming Department of Health, worked to reduce adult binge drinking and underage alcohol use in Wyoming through the utilization of the Positive Community Norms framework. Throughout this multi-year project, the Center provided trainings on the PCN... See Full Project »
Updated on Tue August 4th, 2015
MOST of Us partnered with the Montana Team Nutrition Program to pilot test a survey instrument for the development of a social norms marketing approach to promote healthful beverage consumption among middle school youth in Montana schools. The project sought to assess actual versus perceived behaviors concerning beverage consumption among the target audience, and begin to... See Full Project »
Updated on Tue July 23rd, 2019
The goal of this project was to develop curriculum resources for middle and high school teachers and community youth groups about methamphetamine. MOST of Us developed two interactive, innovative classroom presentations that take a different approach to educating youth about the dangers of methamphetamine use and production. The first curriculum program challenges students to make their... See Full Project »
Updated on Tue July 23rd, 2019
The Center worked with the Edmonton Office of Traffic Safety to provide media recommendations on how to foster broad support for automated enforcement strategies used in the City of Edmonton, Alberta, Canada. Edmonton uses a wide variety of automated enforcement technologies including red light cameras, speed through intersection cameras (“green light” cameras) and photo radar.The Center... See Full Project »
Updated on Tue July 23rd, 2019
The Center worked with the Minnesota Department of Transportation to develop a tool that can be used to measure and assess changes in Minnesota’s traffic safety culture. The instrument will be based on several theories of behavior including social norms theory and the theory of planned behavior. The instrument addressed traffic safety values, beliefs and behaviors... See Full Project »
Updated on Tue July 23rd, 2019
The Center is working with Health and Safety Ontario/Workplace Safety and Prevention Services (HSO-WSPS) in a multi-year effort to reduce motor vehicle incidents in Ontario using the Positive Community Norms framework. This project focuses on the workplace and seeks to reduce six risky driving behaviors: not wearing a seatbelt, texting while driving, using a cell phone... See Full Project »
Updated on Tue August 4th, 2015
The San Juan Community Partnership (San Juan County, NM) has worked with the Center over several years to address a variety of substance abuse issues and risky behaviors among youth in the Four Corners area using the Positive Community Norms framework. Issues include underage drinking, tobacco use, methamphetamine use, drinking and driving, and seat belt usage. ... See Full Project »
Updated on Tue July 23rd, 2019
The Center is working with the Idaho Transportation Department (ITD) to reduce fatal single-vehicle run-off-the-road (SV-ROR) crashes in Idaho using the Positive Community Norms framework. After analyzing data in Idaho’s Crash Database, the team elected to focus on one of the leading contributing factors to these crashes: alcohol impairment. The challenge was to identify a media-based... See Full Project »
Updated on Tue July 23rd, 2019
The Center for Health and Safety Culture is working in partnership with the Wisconsin Children’s Trust Fund and Child Abuse Prevention Fund to reduce child maltreatment in Wisconsin through the utilization of the Positive Community Norms framework. Specifically, the group is working to develop context and system linkages at the community and state levels that increase... See Full Project »
Updated on Tue August 4th, 2015
For this project, MOST of Us created a series of locally-tailored radio public service announcements in which law enforcement officers delivered strong, positive messages to discourage impaired driving. Sheriffs, police and highway patrol officers from around Montana recorded messages which played on the radio stations in their local communities during the National Highway Traffic Safety Administration’s... See Full Project »
Updated on Tue August 4th, 2015
MOST of Us partnered with the Montana Team Nutrition Program to pilot test a survey instrument for the development of a social norms marketing approach to promote healthful beverage consumption among middle school youth in Montana schools. The project sought to assess actual versus perceived behaviors concerning beverage consumption among the target audience, and begin to... See Full Project »
Updated on Tue July 23rd, 2019
The goal of this project was to develop curriculum resources for middle and high school teachers and community youth groups about methamphetamine. MOST of Us developed two interactive, innovative classroom presentations that take a different approach to educating youth about the dangers of methamphetamine use and production. The first curriculum program challenges students to make their... See Full Project »
Updated on Tue August 4th, 2015
Links
National Highway Traffic Safety Administration
For this project, MOST of Us is pioneering the use of the social norms approach to build public and legislative support for impaired driving prevention strategies. This model of “social norms advocacy” will be tested in high-risk impaired driving states, beginning with Montana.
The project began with the administration of three surveys... See Full Project »
Updated on Thu October 8th, 2015
LinksMontana Department of TransportationMontana Highway PatrolTo reduce the number of crashes involving commercial motor vehicles (CMVs) and passenger vehicles, particularly those caused by young passenger vehicle drivers, MOST of Us will implement strategies to train drivers ages 20 and younger to operate passenger vehicles safely around CMVs.The project will begin with formative research on the causes... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Transportation
Healthy Mothers, Healthy Babies - Montana Coalition
National SAFE KIDS Campaign
MOST of Us delivered strategic technical assistance to the 16 Safe Kids / Safe Communities (SKSC) Coalitions across Montana on occupant protection promotion projects. MOST of Us provided the coalitions with media messages, marketing strategies, prevention activities and evaluation tools to help them pursue... See Full Project »
Updated on Tue August 4th, 2015
For this project, MOST of Us created a series of locally-tailored radio public service announcements in which law enforcement officers delivered strong, positive messages to promote seatbelt use. Sheriffs, police and highway patrol officers from around Montana recorded messages which played on the radio stations in their local communities during the National Highway Traffic Safety Administration’s... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Transportation
Healthy Mothers, Healthy Babies Montana Safe Kids, Safe Communities
National SAFE KIDS Campaign
The MOST of Us Wear Seatbelts Campaign was the first statewide campaign use of the social norms approach to increase seatbelt use. Designed to increase the number of 18- to 80-year-old Montanans who wear their seatbelts, the campaign generated statistically... See Full Project »
Updated on Wed March 2nd, 2016
“Montana Rules” is an interactive game that prepares teens and adults for the Montana driver’s license exam. Designed as a “game show” style quiz with four levels of difficulty, Montana Rules is educational and engaging, with fun sounds and charming animation that keep players involved and interested. Originally created on CD-ROM, in 2005 MOST of Us... See Full Project »
Updated on Tue August 4th, 2015
Deliver strategic technical assistance and training (including local radio PSA creation and media advocacy) to help Montana's Safe Kids Safe Communities (SKSC) Coordinators to work more effectively with their local law enforcement groups on th two 2004-2005 national impaired driving mobilizations.
As part of this project MOST of Us created radio public service announcements featuring local law... See Full Project »
Updated on Tue August 4th, 2015
Links
National Highway Traffic Safety Administration
MOST of Us has designed a survey and controlled intervention to test whether the social norms approach can effectively and efficiently increase safety belt use among teens. This pilot project is currently being carried out in two intervention and two control high schools in a major metropolitan area.
The target audience is being... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Transportation
Montana Highway Patrol
The goal of this project is to identify the cause and locations of problems related to commercial motor vehicle (CMV) accidents and to develop strategies to address them. MOST of Us is conducting a comprehensive review of Federal and State databases, a literature review and formative research to identify the... See Full Project »
Updated on Tue August 4th, 2015
Links
NHTSA
Montana Department of Transportation
This project seeks to increase safety belt usage among commercial motor vehicle (CMV) drivers. The focus of this work will be to move from the reasons why drivers don't wear seatbelts towards strategies to motivate behavioral change. MOST of Us will begin by conducting a review of the literature on CMV seatbelt usage,... See Full Project »
Updated on Tue March 20th, 2018
This campaign successfully reduced tobacco use among 12- through 17-year-olds by correcting teens’ perceptions about the prevalence of tobacco use among their peers. The MOST of Us Campaign was among the first programs in the nation to be able to demonstrate widespread effectiveness using a social norms approach to reduce youth tobacco use.
The MOST of Us... See Full Project »
Updated on Tue July 23rd, 2019
MOST of Us created and produced three television public service announcements to promote awareness of the Faith Health Demonstration Project undertaken by the Montana Faith Health Cooperative. MOST of Us also provided a “Community Tool Kit” to assist Montana communities in effectively using project resources.
See Full Project »
Updated on Tue August 4th, 2015
Links
The Confederated Salish and Kootenai Tribes
MSU-Bozeman College of Nursing
MOST of Us has partnered with the MSU School of Nursing for a unique, interdisciplinary project that explores culturally-appropriate methods of assessing methylmercury exposure risk among American Indian women. The project focuses on women of childbearing age who live on rural reservations, a population that is highly vulnerable... See Full Project »
Updated on Tue August 4th, 2015
Links
Marguerite Casey Foundation
MOST of Us was awarded a discretionary grant from the Marguerite Casey Foundation. This grant was used to develop a tool for the Foundation to survey people involved with the foster care system. MOST of Us worked closely with the Foundation to assure information beneficial to the improvement of the foster care system was... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Public Health & Human Services
American Stroke Association
CDCynergy Heart Disease and Stroke Prevention
This project was designed to increase awareness among Montanans ages 45 and older of the signs and symptoms of stroke, the modifiable risk factors of stroke, and the need to call emergency medical services at the very first sign of stroke.
MOST of... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Public Health and Human Services
American Heart Association
The purpose of this project was to increase awareness about heart attack among Montanans ages 45 and older. MOST of Us developed a television, radio and print campaign that communicated the warning signs and symptoms of heart attack and the urgency of calling emergency medical services... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Public Health and Human Services
American Heart Association
MOST of Us developed a series of campaign concepts that could be used to promote awareness of blood pressure and cholesterol numbers and targets, based upon the newest medical guidelines, among people with diagnosed high blood pressure and cholesterol.
The cholesterol messages became the basis of the “Take... See Full Project »
Updated on Tue August 4th, 2015
Links
National 4-H Council
4-H ATV Youth Safety
ATV Safety Institute
MOST of Us, in conjunction with the Montana State University 4-H Foundation, was contracted by the National 4-H Council to conduct research and provide suggestions for reducing the number and severity of injuries youth incur while operating All Terrain Vehicles (ATVs). MOST of Us assisted in an intensive literature... See Full Project »
Updated on Tue July 23rd, 2019
Links
Montana Department of Justice
Join Together
As part of the 2002 COPS Methamphetamine Initiative led by Montana Attorney General Mike McGrath, MOST of Us helped to design a permanent framework from which to address developing threats to public safety through research, planning, technical support, and the media. To this end, MOST of Us developed the Meth Free MT... See Full Project »
Updated on Tue August 4th, 2015
MOST of Us will develop a social norms program to build support for existing and increased impaired driving enforcement activities. Social norms advocacy will be tested in states that have high rates of impaired driving and impaired driving policies that are not adequately supported, implemented or enforced.
This project represents a cutting-edge use of social norms to... See Full Project »
Updated on Tue August 4th, 2015
The primary goal of this project was to create an Implementation Guide to support the planning and initiation of statewide social norms campaigns focused on impaired driving. The result is the forthcoming publication “How to Use Social Norms Marketing to Prevent Driving after Drinking: A MOST of Us Toolkit.” The Toolkit supports the planning and initiation... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Transportation
National Highway Transportation Safety Administration
Montana's MOST Of Us Don't Drink & Drive Campaign -- A Social Norms Strategy To Reduce Impaired Driving Among 21-34 Year Olds.
The MOST of Us Prevent Drinking and Driving Campaign pioneered new prevention approaches and was the first in the country to utilize social norms marketing on a statewide... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Transportation
National Highway Traffic Safety Administration (NHTSA)
MOST of Us delivered strategic technical assistance to the 16 Safe Kids / Safe Communities (SKSC) Coalitions across Montana on impaired driving prevention projects. MOST of Us provided the coalitions with media messages, marketing strategies, prevention activities and evaluation tools to help them pursue and evaluate prevention efforts... See Full Project »
Updated on Tue August 4th, 2015
Links
Montana Department of Health and Human Services
Parents. The Anti-Drug
AADAC | Parents: Prevention
For this project, MOST of Us conducted a pioneering survey to assess what parents do to prevent their teens from engaging in substance abuse. The results showed that the vast majority of Montana parents report taking constructive steps to protect their children from substance abuse.... See Full Project »
Updated on Tue August 4th, 2015
MOST of Us has begun the strategic planning and environmental advocacy work for the first campus-wide social norms campaign at the University of Nevada, Las Vegas. The initial grant includes long-range planning for a five-year campus intervention to reduce high-risk drinking among the student population.
Sponsor: University of Nevada - Las Vegas See Full Project »